🏗️ Stikwood AI Marketing Team — Proposed Architecture
Humans direct & approve · Maven orchestrates · Specialist agents execute
👥 Human Team — Strategy & Approval
👔
Steve Worth
Marketing Director
Strategy & Final Approval
You
✉️
Tiffany Seeger
Email & Ad Content
Reviews Agent Output
Human
📝
Laura Demetrious
SEO & Blog Content
Reviews Agent Output
Human
🤝
Jeff Borup
Trade Pro Sales
Uses Agent Intel
Human
⬍ Slack — Directs, Approves, Asks Questions ⬍
🧠 Orchestration Layer
📊
Maven
Marketing Director AI
Strategy · Orchestration · Reporting
Calendar · Data Analysis
Coordinates All Agents
Live Now
Maven spawns, directs, and reviews specialist agents ↓
⚡ Wave 1 — Core Agents (Weeks 1-4)
🔍
Scout
Research & Intelligence
Keywords · Competitors
Trends · Content Gaps
Wave 1
✍️
Wordsmith
Content Creator
Ad copy · Blogs · Emails
Social posts · Landing pages
Wave 1
📈
Pulse
Analytics & Reporting
Dashboards · Anomaly alerts
Campaign tracking
Wave 1
🎨
Canvas
Creative Director
Ad visuals · Format variations
Photo library → campaign assets
Wave 1
🏹
Prospector
Trade Pro Lead Scout
Find A&D prospects
Qualify leads · Feed to Jeff
Wave 1
🔧 Wave 2 — Channel Specialists (Weeks 5-8)
📱
Boost
Paid Media Agent
Meta ad variations · A/B tests
Audience recs · Budget
Wave 2
🔎
Rank
SEO Agent
On-page optimization
Blog briefs · Tech audits
Wave 2
💌
Nurture
Email & CRM Agent
Flow optimization · A/B tests
Klaviyo + HubSpot
Wave 2
⭐
Advocate
UGC & Review Agent
Yotpo management · Solicit
Curate · Permission · Repurpose
Wave 2
🚀 Wave 3 — Scale & Expand (Weeks 9-12)
🏪
Storefront
Marketplace Agent
Amazon · Houzz
Listings · Inventory
Wave 3
📸
Prism
Social Media Agent
IG · Pinterest · TikTok
Repurposing · Scheduling
Wave 3
🏛️
Specwright
Trade Pro Agent
A&D outreach · Events
Material Bank · Specs
Wave 3
🎥
Studio
Video & Motion Agent
AI video from photos
Short-form · Before/after reveals
Wave 3
🛰️ Always-On Intelligence Layer (Runs Continuously)
📡
Radar
Trend & Channel Watch
Emerging platforms
New ad formats
Early mover opportunities
Always On
🤝
Connector
Partnership & Influencer Scout
Find collaborators
Vet influencers
Track creator economy
Always On
👂
Echo
Customer Voice Mining
Reviews · Support tickets
Social comments
Messaging insights
Always On
🎯
Rival
Competitive Intelligence
Competitor campaigns
Pricing · New products
Strategy shifts
Always On
📷
Lens
Project Photo Hunter
Track completed A&D projects
Find installed Stikwood in the wild
Outreach for photo rights
Always On
v5 — Updated Feb 17, 2026 · Draft for Steve & Jerry review